What burgers were meant to be…
While thinking of ways to create a better burger place we stumbled upon a basic question: What ever happened to the simplicity of the original concept of what burgers were meant to be? And the answer was as simple as the question: It’s gone – nobody has taken a step back and thought about what makes burgers one of the building blocks of all sorts of American pastimes! We believe that to appreciate a burger, you want to feel as relaxed as in your own backyard, you want to have options, you want a burger with high quality and fresh ingredients and you want it char-grilled to get that particular flame-smokey flavor. It was only a matter of getting back to the basics of what the experience was meant to embody
And just like that, burger 101 was born!
Luckily for us, it was not already googleable
Welcome Back to Basics!